Local news, national impact: trusted, true, transformative
Local journalism is essential to a healthy, functioning democracy. It provides trusted, accurate news that keeps communities informed, engaged, and connected. By holding power to account and shining a light on local issues, it ensures transparency and drives meaningful change. Local news outlets campaign on causes that matter to their readers, support local businesses, cover grassroots sports, and give a voice to underrepresented groups. Reaching 42 million people monthly, it offers advertisers a uniquely effective, trusted platform that drives results and delivers meaningful impact where it matters most. In an age of misinformation, local journalism remains a vital, reliable source for truth, debate, and local identity.


Why advertise with local news brands?
Discover 10 powerful reasons why advertising with local news brands delivers unmatched trust, deep community connections, and proven results – helping your brand make a real impact where it matters most.
LMW Database
The LMW Database provides the most up-to-date and detailed information available on local news brands across Great Britain, including circulation by location and other data on local newspapers.
